| Clements |
| Our Mission: |
| Clements wanted to run a campaign supporting their efforts in attracting international job seekers to work and live in Australia. Our mission was to create an integrated campaign including press advertising, brochures, expo roll-up banners and an international website that created awareness, was informative, engaging and easy to understand for the Clements international target market. |
| Action Plan: |
| Develop a creative concept taking into consideration international language and culture barriers. Concept and design needed to be applied across all communication platforms and therefore needed to be adaptable and easy to simplify. |
| Mission Accomplished: |
| There has been an excellent response from key stakeholders as a result of international press advertising, roll-up banners and brochures. Web site construction still underway. |